This key is the key to the closed beta test The Elder Scrolls Online this weekend.
Immediately after purchase you get receive the activation key, allowing you to play during the stress test, which will last from February 7 21:00 GMT until February 11, 8:59 EDT.

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Game Description
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In the history of The Elder Scrolls universe opens a new chapter of unprecedented size - MMORPG, The Elder Scrolls Online. For the first time since the "Arena" will appear to the players the whole huge Tamriel, Skyrim by ice and volcanic wasteland sands Elsweyr to Morrowind, and the misty shores of Summerset Isle.
The game takes about a thousand years before the events of Skyrim Dragonborn and Advent, during the interregnum - the civil war for control of the Empire between Aldmeri Dominion, Daggerfollskim Ebengardskim Covenant and the Covenant. Join one of the three warring factions fight a long-known and have not met in a series of opponents, explore the mysteries of this world with friends or go on an epic adventure alone - a choice that you make will determine not only your destiny, but also the future torn Empire at War. And who knows, maybe the next emperor of Tamriel will call it for you.
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Features participants beta
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All created in the beta test characters can participate in future beta tests. And all those who will participate in this weekend's beta test will be invited at the next beta test.