Basics content optimization "

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Uploaded: 02.06.2009
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Description

"Fundamentals of content optimization" - a unique publication in the field of Internet marketing. In this book the young specialists to promote an online business can find a solution to one of the key issues of Internet marketing - the issue of attracting visitors to the site, potential customers and partners. The unique technique of attraction, dubbed "Content Optimization", the development of which the author took direct part, disclosed in this publication are available for the general reader level and is ready for use in practice.
A solid theoretical basis as a "live", taken from real life examples, a clear pattern, vivid and figurative language - all this makes "Fundamentals content optimization" reference book for both beginners and experienced professionals in the field of Internet marketing.
Content optimization - a new method of achieving high performance e-commerce built on the strengths of today's search engines, rather than finding and using their weaknesses. Its essence is to improve the content, content site, not in the artificial achieving some technical indicators. The book describes all the stages of the optimization process, from planning the site prior to its registration in the directories given many specific examples and recommendations.

Here you will find:

• Basic principles of business promotion on the Internet
• The role of search engines - both sites of
your company, get Visitors
• What content can attract visitors and turn them into successful buyers
• When laid the basic potential of the campaign and how to make it as - marketing approach to optimizing content.
• What are the main principles of SEO-texts and the rules of layout optimization
• How to make your website truly authoritative and what software solutions for the promotion of sites available on the market.

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