Tasks Marketing

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Uploaded: 17.01.2013
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Description

Marketig
Case study:
1. Describe the life cycle of a few products (of your choice) at different stages of ZHTST.

1.1.Analiz main stages of the product life cycle on the example of the American company "Procter & Gembel"
1.2.Analiz product life cycle on the example of the company
"Living Water"
2. Imagine that you are working at the plant, which produces video recorders, pocket flashlights, table lamps. Make market segments according to commodity. What strategy of market coverage should be used at the same time and why?

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